If you have a physical product, or a digital product such as a nonfiction or fiction book, you might be wondering which would be the better choice in regard to marketing the product that you have. Many people will place physical items on Amazon to sell them, whereas others will simply create a website with a payment button using PayPal, and then drive traffic using Google Ads. There is some debate over which method for getting quality traffic to your products in order to make sales works the best. Here are some suggestions in regard to what you should do in order to start generating revenue this week.
Amazon Traffic Versus Google Traffic
The most positive aspect of using Google Adwords to sell your products is because you can tap into the exact audience that you want to sell to by targeting specific keywords. This will send targeted traffic to your website where you can potentially make a sale. The only problem with this form of advertising is that the product sales page needs to convey an extreme amount of trust. They must want to purchase what you have to sell based upon the way you present it, or else each click that you are paying for may not lead to very many sales.
Selling Products Using Google Ads
When you sell products from your own website using Google ads, and you are driving targeted traffic using keywords that are related to what people would be searching for on the web if they were looking to purchase a product that you own, many of these people are not actually looking to purchase anything, but are probably looking for more information on the topic before making the purchase. Therefore, even though you have more control over who goes to your website, the likelihood of them actually wanting to buy your product will be much lower than if you had something on Amazon. Therefore, listing a product on Amazon will likely lead to more sales, especially if you can get a significant amount of traffic to the products that you have listed.
Having a business that is selling products can be a challenge when the Internet is being used. This is when people should know more information about the Google Ads and the Amazon for a selling platform for their products. Once people know about this, it is going to be easy for them to post their products to the right location and know they are going to generate the amount of sales they want to have to remain viable.
Amazon Traffic Versus Google Traffic
The most positive aspect of using Google Adwords to sell your products is because you can tap into the exact audience that you want to sell to by targeting specific keywords. This will send targeted traffic to your website where you can potentially make a sale. The only problem with this form of advertising is that the product sales page needs to convey an extreme amount of trust. They must want to purchase what you have to sell based upon the way you present it, or else each click that you are paying for may not lead to very many sales.
Selling Products Using Google Ads
When you sell products from your own website using Google ads, and you are driving targeted traffic using keywords that are related to what people would be searching for on the web if they were looking to purchase a product that you own, many of these people are not actually looking to purchase anything, but are probably looking for more information on the topic before making the purchase. Therefore, even though you have more control over who goes to your website, the likelihood of them actually wanting to buy your product will be much lower than if you had something on Amazon. Therefore, listing a product on Amazon will likely lead to more sales, especially if you can get a significant amount of traffic to the products that you have listed.
Having a business that is selling products can be a challenge when the Internet is being used. This is when people should know more information about the Google Ads and the Amazon for a selling platform for their products. Once people know about this, it is going to be easy for them to post their products to the right location and know they are going to generate the amount of sales they want to have to remain viable.
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